Know Your Guests Before They Arrive
Airflow builds rich guest profiles from booking history, communication preferences, and past stays. Deliver personalized experiences, identify repeat visitors, and flag potential issues before check-in.
How it works
Every time a guest books one of your properties, Airflow creates or updates their profile with booking details, communication history, and any notes your team adds. Over time, these profiles become a valuable database of guest preferences, behavior patterns, and relationship history.
Guest profiles aggregate data across platforms. If the same guest books through Airbnb one trip and Booking.com the next, Airflow links the reservations into a single profile so you see the complete picture. Past reviews, message threads, and special requests are all accessible in one place.
For property managers who value repeat business, guest profiles are a powerful tool. Tag VIP guests for special treatment, note preferences like early check-in or extra towels, and flag guests who caused issues in the past. This institutional knowledge persists even as team members change.
Key capabilities
- Cross-platform profiles — Guest data is unified across Airbnb, Booking.com, VRBO, and direct bookings
- Booking history — See every past and upcoming stay, including which properties and dates
- Communication log — Full message history across platforms in a single timeline
- Custom tags and notes — Tag guests as VIP, repeat, or flagged, and add internal notes for your team
- Preference tracking — Record guest preferences for personalized service on future stays
- Automatic linking — Airflow identifies returning guests across platforms based on name and contact details
Key benefits
Why Guest Profiles matters
Complete Guest History
See every booking, message, and review associated with a guest across all platforms in a single profile view.
Personalized Service
Record and recall guest preferences so returning visitors feel recognized and valued from the moment they book.
Risk Awareness
Flag guests who caused issues and add internal notes so your team is prepared before check-in.
FAQ
Common questions about Guest Profiles
How does Airflow identify returning guests across platforms?
Airflow matches guests based on name, email address, and phone number. When a match is found, the new booking is linked to the existing guest profile automatically.
Can I add notes to a guest profile?
Yes. Any team member can add internal notes, tags, and preferences to a guest profile. These are visible to your team but never shared with the guest.
Are guest profiles shared across my team?
Yes. Guest profiles are accessible to all team members with appropriate permissions, ensuring everyone has the context they need for guest interactions.
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